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ChatGPT, lintelligence artificielle et notre assiette | « L’accès gratuit à une plateforme comme ChatGPT pourrait avoir une incidence sur la façon dont l’industrie alimentaire utilisera l’intelligence artificielle à l’avenir. » Nous savons tous que l’utilisation de l’intelligence artificielle (IA) au sein de l’industrie alimentaire se fait plus lentement que dans d’autres secteurs. Pour la première fois, des technologies comme ChatGPT permettent aux consommateurs d’apprécier pleinement le pouvoir et la puissance de l’IA et la façon dont elle peut changer leur propre monde. Alors que Facebook a atteint son millionième membre en dix mois, il n’aura fallu que cinq jours à ChatGPT pour compter un million de membres.Les entreprises alimentaires ont toujours été prises dans cette symétrie capricieuse entre traditions, cultures et technologies. L’utilisation de nouvelles approches avancées ne peut se faire au détriment de ce que représente l’alimentation pour les consommateurs et les collectivités. L’IA va changer notre monde, comme Internet l’a fait. Et cela aura également le potentiel de changer l’industrie alimentaire. OpenAI, financée par Elon Musk dès 2015, a conçu ChatGPT. Cette dernière plateforme a décidé d’offrir une démo publique pour démontrer au monde entier les capacités de l’IA. Depuis, tout le monde se questionne sur l’utilité d’une telle plateforme et de l’IA. Pour le secteur alimentaire, l’accès à un tel outil risque de changer la donne. Il suffit de penser au gaspillage alimentaire. Avec l’IA et les étiquettes intelligentes, il devient possible d’accéder à plus de données sur la durée de conservation des aliments à la maison avant de jeter quoi que ce soit. Les dates de péremption deviendraient obsolètes et les rappels aussi. Les étiquettes, réfrigérateurs, téléphones cellulaires et montres nous informeraient si un produit fait l’objet d’un rappel, éliminant ainsi l’obligation de se fier aux nouvelles. Le modèle utilisé lors d’un rappel d’aliment qui consiste à tout jeter deviendra clairement dépassé. L’application COVID durant la pandémie a été développée pour assurer notre sécurité. Nous pouvons certainement développer une meilleure technologie et faire de même pour les rappels de produits alimentaires en utilisant l’IA pour assurer notre sécurité. Nos visites à l’épicerie changeront sûrement elles aussi. Avant de partir pour l’épicerie, il suffirait de demander à l’IA d’optimiser notre alimentation en fonction de ce qui est le plus abordable ce jour-là avant de parcourir physiquement les allées du magasin. Éventuellement, la numérisation du visage ou des doigts des clients à l’entrée d’un détaillant aurait la possibilité de fournir l’accès à des suggestions sur les ingrédients requis pour faire une recette donnée en fonction de vos propres besoins, de la taille de votre ménage, de vos préférences et restrictions alimentaires, etc. Le même procédé s’appliquerait lors d’une visite au restaurant. L’élaboration des menus en serait également influencée. D’ailleurs, le premier livre de cuisine comportant des recettes entièrement créées par l’IA se retrouve déjà sur les tablettes des libraires depuis quelques mois. Pour l’industrie, certaines pratiques changeront. Sachant que les consommateurs sont mieux outillés pour faire face à la hausse des prix alimentaires, les épiciers auront probablement recours à une approche de gestion de prix plus dynamique. Par exemple, si un produit se vend beaucoup, son prix risque d’augmenter à la minute à l’aide d’étiquettes numériques. Cela se produit déjà dans de nombreux endroits à travers le monde. La recherche d’un équilibre idéal entre l’offre et la demande pourrait stabiliser les prix alimentaires. Un taux d’inflation alimentaire de 10 % est tout simplement cruel et insoutenable, tant pour les consommateurs que pour l’industrie. En haut de la chaîne alimentaire, l’IA est déjà bien installée. Les algorithmes d’IA aident les agriculteurs à analyser les données sur le sol, le climat et les cultures pour prévoir le rendement des récoltes, optimiser les calendriers d’irrigation et de fertilisation et améliorer l’efficacité des pratiques agricoles. Cette assistance sera aussi en mesure d’apporter un appui important à la chaîne d’approvisionnement. L’IA facilitera la prévision des perturbations de la chaîne d’approvisionnement et l’optimisation des calendriers de livraison, tout en réduisant l’effet de « mise en rayon » lorsque la durée de conservation d’un produit est compromise par un problème sur le plan de la chaîne d’approvisionnement. Avec ChatGPT et d’autres sites Web émergents de dialogueurs, nous comprendrons mieux ce qui nous attend. L’industrie alimentaire, en particulier les épiciers, réagira probablement en adoptant davantage de technologies et en utilisant les consommateurs comme participants actifs. Mais l’IA n’aura pas une réponse pour chaque défi auquel l’industrie alimentaire est confrontée. La technologie n’a pas d’éthique ni de morale, et aujourd’hui la nourriture est une question d’éthique et de morale. Alors L’IA n’est pas la solution pour tous nos problèmes. |
Mundial | Clientes | Mercados | Intersectorial | Martes, 14 Marzo 2023 | |
“Anxiety Purgatory”: Winery Owners on the Aftermath of Silicon Valley Bank's Collapse | Tegan Passalacqua spent last weekend in what he’s been calling “anxiety purgatory.” The acclaimed winemaker and owner of Sandlands in Lodi, California, learned on Friday that his financial institution, Silicon Valley Bank, had collapsed. He spent days weighing worst-case scenarios. Up to $250,000 of his money was insured by the Federal Deposit Insurance Corporation (FDIC); however, Passalacqua had just released all of Sandlands’ winter wine—and had more than twice the insured amount in his account when the bank failed. “I’m a growing business, so you have these sales periods when you bring in a good chunk of change and it goes away until the next sales period,” he says. “This is about the worst time for it to happen to me.” Silicon Valley was the second-biggest bank collapse in U.S. history. It was a favorite of venture capital firms and tech startups, many of which pulled out vast sums of money shortly after the bank revealed its huge losses (the result of short-sighted investments paired with rising interest rates) on Wednesday. While the wine division of the bank formerly known as Silicon Valley Bank represents just two to three percent of the institution’s assets, the roughly 400 wineries that maintained accounts with the institution are now trying to figure out how to best move forward and protect their financial futures. On Monday morning, after about an hour and 20 minutes of trying to log onto his online banking portal, Passalacqua saw that all of his money—which will soon go toward farming, bottling and other winemaking expenses—was sitting in his account. In a rare move, all depositors—even above the $250,000 limit—at Silicon Valley Bank were made whole under the systemic risk exception that was approved on Sunday by the FDIC, Department of the Treasury, Federal Reserve and President Biden. “It’s rare to have a bank of this size fail and not find a suitor to purchase the assets and liabilities,” says Rob Eyler, Ph.D., a professor of Economics at Sonoma State University. “And it’s incredibly rare to have the President of the United States say, ‘We’re good here’ no matter what level of deposit you have.” As part of the joint announcement on the systemic risk exception, the organizations assured that “No losses associated with the resolution of Silicon Valley Bank will be borne by taxpayers.” The FDIC’s Deposit Insurance Fund, funded by quarterly fees assessed on FDIC-insured financial institutions and government bond interest, currently holds over $100 billion, which the treasury says is “fully sufficient” to cover SVB depositors. While that exception to the $250,000 limit saved both large and small producers, like Passalacqua, whose company produces just 3,000 cases per year, many on social media were quick to criticize the move as an elite bailout package. “BTW, who are typical ‘depositors’ @ #SVB? Wineries, solar, crypto firms. Not exactly mom-and-pop savers,” tweeted Nick DeIuliis, the CEO of natural gas company CNX Resources Corp. “Propped up for years by free money #Fed policy. So why are Main Street taxpayers suddenly bailing out the Cali elite? #bailout.” That may be true for the bank’s tech clients but doesn’t seem to be the case for many of the wineries that hold SVB accounts. According to Rob McMillan, EVP and founder of Silicon Valley Bank Wine Division, the bank has lent out $1.4 billion in loans spread out amongst its roughly 400 wine clients. Most of those wineries are on the smaller side, says McMillan, producing under 5,000 cases per year. So, while quite a few, like Passalacqua, may have had large sums in the bank from recent releases, most of the bank’s clients in the notoriously asset-heavy, cash-poor wine industry had far less than the amount insured by the FDIC in their accounts. “I can’t tell you how many people had more than $250,000, but it wasn’t many,” says McMillan. Adam Lee of Clarice Wine Company in Santa Lucia Highlands has been a long time customer of Silicon Valley Bank. When the news of its collapse came out Friday, he had $65,000 in his account. While he knew his deposits were covered, he was still stricken with worry about what Silicon Valley Bank’s closure would mean for his business. “It was a bit of panic on Friday as SVB went down,” he says. “I have a line of credit with SVB and I’m not certain what might happen to that if the bank sells.” Lee’s $100,000 line of credit is just a drop in the bucket, but it’s a lifeline for his company that pays it down until harvest and then borrows it up again to produce his 650 cases per year. Marcus Goodfellow of Goodfellow Family Cellars is in a somewhat similar but even more stressful boat. On Monday, he was supposed to close on a property in Oregon’s Willamette Valley with a Silicon Valley Bank loan, after months of back-and-forth paperwork and negotiations. Needless to say, it didn’t happen. And, though the bankers in SVB’s wine division are still inching it forward (potentially closing it tomorrow), Goodfellow is also running through worst-case scenarios and backup plans. He has already gone past the agreed upon closing date with the buyer, who has extended for a week. If the SVB loan doesn’t go through, Goodfellow could lose his earnest money along with the property if the buyer doesn’t allow him to seek out another bank. “I’d have to be honest and say big banks don’t do this type of stuff as much as Silicon Valley Bank,” he says. “Unquestionably, they have a great understanding of very specific and unique challenges of cash flow that wineries face.” That’s why, in spite of all the stress from the crisis, many winemakers are more concerned about what will happen to the industry if SVB’s wine department completely shutters. The concern is both a short-term cash crunch and long-term loss of funding for an industry few banks service. McMillan is fairly confident that won’t happen and they will “roll out of this.” He says he’s already been contacted by four banking businesses and another four to five non-banking companies including private equity firms that have expressed interest in buying up the wine division. And Eyler believes that any pain in the wine industry that has resulted from SVB’s collapse should be relatively short-lived, aside from some potential cost increases specifically on the lending side. Though he thinks Silicon Valley Bank’s failure will “be a big deal in banking for some time to come” that will require careful consideration of whether this was a regulatory failure, not to mention how the Fed should address its interest rate-raising policy, he believes the wine industry could potentially benefit if more banks begin eyeing the market. For now, Tim Mayopoulos, the newly appointed CEO of Silicon Valley Bridge Bank, sent out an email to clients urging them to help the institution rebuild its deposit base by leaving money in the bank and transferring back the deposits that have been pulled out over the past week. Passalacqua is still trying to figure out how to best move his business forward after this weekend—and his unintentional intensive on business banking. In spite of the stress of the crisis, he and other winemakers are still reluctant to move their accounts away from Silicon Valley Bank due to its support of the wine industry and the staff who have helped grow his business. Even the tellers in the bank’s St. Helena office buy his wines via the mailing list, he says. “They’re literally the people I’m working with on a day-to-day basis,” Passalacqua says. “They are the people who are supporting my brand.” |
EEUU | Mercados | Vitivinícola | Martes, 14 Marzo 2023 | |
Turkey: Turkey Abolishes Remaining Ag Export Bans | On March 8, 2023, the Turkish government issued a notice in the Official Gazette to lift the remaining restrictions on exporting certain agricultural products, including red meat, tomatoes, some pulses, and sunflower oil. The Ministry of Agriculture & Forestry (MinAF) had initially imposed export bans on select agricultural items last year to help alleviate skyrocketing food inflation. |
Mundial | Mercados | Martes, 14 Marzo 2023 | |
New Zealand: Food Processing Ingredients | Despite being a small country, New Zealand is a major exporter of food and beverage products, and many of these products are manufactured in-country requiring inputs imported from other suppliers. The United States is a key source of ingredients including pork, lactose, tree nuts, hops and other products. The United States also supplies ingredients for animal feed. |
Mundial | Mercados | Martes, 14 Marzo 2023 | |
Las ventas de aceites de oliva de España se disparan en la tienda on line más grande de Japón | La Interprofesional del Aceite de Oliva Español ha subrayado que está aplicando un enfoque novedoso en la campaña de promoción que lanzó hace sólo tres meses en Japón. La gran novedad de esta iniciativa es que, además de generar imagen de país entre los consumidores, por primera vez se está dando soporte directo a las marcas españolas presentes en ese mercado. Según la organización, la acción más exitosa de la campaña hasta el momento ha sido la colaboración con Rakuten, que cuenta con más de 50 millones de usuarios registrados. Durante un mes, esta tienda ha estado promocionando las marcas españolas entre sus clientes, con el envío de información en formato newsletter a 255.000 consumidores; la creación de una landing específica para estas marcas; la inclusión de banners; y la distribución de cupones de 500 yenes (3,5 euros) para la compra de aceites españoles disponibles en la plataforma. Con estas acciones se han generado tres millones de impresiones y las ventas se han incrementado un 165%. Por ello, se va a repetir una segunda oleada de activación el próximo mes. Asimismo, la Interprofesional también ha mostrado en la feria Foodex Japan, celebrada del 7 al 10 de marzo en Tokio, el "poderío" de los AOVEs españoles. En concreto, un total de 38 empresas dieron a conocer las numerosas referencias que comercializan en ese mercado. El estand estuvo integrado dentro propuesta que España ha llevado a esta feria en su edición 49. Contó con la presencia de la gerente de la Interprofesional del Aceite de Oliva Español, Teresa Pérez, que fue la encargada de atender la visita de diversas autoridades institucionales, entre ellas la del embajador de España en Japón, Fidel Sendagorta Gómez del Campillo; y el consejero jefe de la Oficina Comercial y Económica, Fernando Hernández Jiménez-Casquet. Además, los profesionales recibieron información sobre el producto y pudieron realizar degustaciones. Según Teresa Pérez, “el liderazgo de España en el marcado japonés se remonta a 2013. Es muy importante retomar un contacto con los japoneses que se vio truncado por el COVID. El consumidor y el distribuidor necesitan de esa presencia y cercanía para reiterar su confianza y apostar por el producto”. La gerente de la Interprofesional fue también la encargada de dirigir dos seminarios celebrados en Tokio y Osaka, destinados principalmente a distribuidores, importadores, formadores y medios de comunicación, que pudieron conocer que "España es el líder mundial en calidad, producción y comercialización de aceites de oliva”. Los seminarios -en los que se formaron más de 100 profesionales- se cerraron con una cata de algunos de los monovarietales más representativos de la producción española a cargo del experto Alfonso Fernández, con el apoyo de la catadora local y presidenta de la Asociación Japonesa de Catadores de Aceite de Oliva, Himeyo Nagatomo; y de la nutricionista y cocinera Ms. Shie. En su exposición, Fernández insistió en los valores diferenciales de los vírgenes extra españoles. Según explicó, “los japoneses tienen la creencia que el aceite bueno es el suave y hoy se han dado cuenta de que todos tienen cabida. Han aprendido la versatilidad que tiene un buen aceite de oliva virgen extra y también que lo pueden utilizar para cocinar y no sólo en crudo”. Acciones destinadas al consumidor No obstante, según la Interprofesional, en esta campaña siguen teniendo un enorme peso las acciones destinadas a posicionar a España como líder mundial en calidad y producción en la mente del consumidor. En este sentido, acaba de finalizar la emisión de una miniserie para televisión de 10 episodios, en la que un celebrity, deportista, modelo, actor y chef enseña a usar el producto de una forma sencilla y atractiva informando de sus valores nutricionales. La campaña, según la organización, tiene un enorme despliegue en el universo digital. Así, además del trabajo con influencers y redes sociales, se están realizando concursos, publicidad digital y una colaboración con Cookpad, el servicio de intercambio de recetas más grande de Japón, con unos 60 millones de usuarios mensuales, produciendo 24 recetas originales japonesas elaboradas con aceites de oliva de España que tienen visibilidad on line y en pantallas digitales de varias cadenas de supermercados. |
Japón | Mercados | Aceite | Martes, 14 Marzo 2023 | |
Germany confirms eighth outbreak of swine fever | The total number of domestic pig outbreaks in Germany rises to 8 after confirmation of African swine fever on a farm in Brandenburg. In fact, authorities have confirmed that the death of two pigs in eastern Germany late last month was also due to African swine fever: the animals belonged to an 11-head backyard herd in the Cottbus city district, according to the Brandenburg state government. According to the German authorities’ timeline, three outbreaks occurred among domestic pigs in Brandenburg in July 2021; these were followed by another outbreak on a farm 12 months later. The cases were located in three different districts of the state. In the past 10 days, veterinary authorities in six European states have registered new cases of Psa in wild boars with the Woah, World organization for animal health: from Poland (134), to Italy (65), Hungary (54), North Macedonia (15), Romania (8) and Latvia (1). The latest outbreak brings to eight the number of confirmed cases of psa in domestic pigs in Germany since 2021: in addition to the five locations in Brandenburg, cases have occurred on a farm in each of the states of Mecklenburg-Western Pomerania and Lower Saxony and on a backyard farm in Baden-Wurttemberg. Just a week before the latest pig outbreak, the first cases of swine fever were reported in the city district of Cottbus: all of these cases involved wild boars. According to the latest update of the European Commission’s Animal Disease Information System, six European countries recorded one or more outbreaks of plague among farmed pigs in 2023: along with Germany, Ukraine also confirmed its first outbreak in 2023. Romania has recorded the largest number of outbreaks, with 43 so far this year; Serbia’s total is 11 and Moldova’s is 10. This year, the total number of Psa outbreaks in Europe has reached 2,212 cases: sixteen countries have recorded one or more outbreaks since Jan. 1. Among the nations reporting more cases in this population are Poland (747 outbreaks so far), Germany (408), Italy (195), Slovakia (175), Hungary (159) and Romania (147). Also reporting new psa outbreaks to the community system since the previous update on Feb. 18 are the Czech Republic, Estonia, Latvia, Lithuania, northern Macedonia and Serbia. |
Alemania | Mercados | Cárnicos | Martes, 14 Marzo 2023 | |
Wine industry warns of tax hikes ahead of budget announcement | By Rachel Badham | 14 March, 2023 The Wine and Spirit Trade Association (WSTA) has warned of further tax increases on wine ahead of the spring budget announcement on March 15. With a new alcohol duty system - which will tax alcohol according to strength - due to come into action on August 1 2023, the WSTA predicts that around 90% of still wine will see a 9% duty rise. However, the WSTA has highlighted that if the chancellor Jeremy Hunt announces an end to the freeze on alcohol duty, and chooses to increase duty in line with inflation, wine drinkers will see an even greater tax rise of around 20%. A 20% rise would reportedly see duty on a bottle of still wine go up by 44p, while fortified wines would see an even greater rise. The WSTA described this as the “biggest single increase in almost 50 years” for wine drinkers. Miles Beale, chief executive of the Wine and Spirit Trade Association, said: “If the Chancellor goes ahead with a two-pronged attack on wine drinkers by adding an inflationary duty increase on top of the stealth tax already applied when the Government’s new alcohol duty regime kicks in this summer, duty alone will add 44p to a bottle of still wine. “If alcohol duty rates went up by RPI [with inflation rates], this will be a crippling blow to the UK alcohol industry and consumers who will have to pay the price for tax rises during a cost-of-living crisis.” Related articles: |
Reino Unido | Mercados | Vitivinícola | Legislación y normativa | Lunes, 13 Marzo 2023 | |
Organic tomatoes in Italy: what prospects after remarkable growth? | Market demand and the reduction of conversion time to organic practices have led to an increase in the surface areas planted with organic tomatoes, but a greater vulnerability of production and increasing inflationary pressure on consumption could slow down this sector.From the article published in L'Informatore Agrario n.6/2023 "Organic tomatoes, what prospects after growth?", by Gabriele Canali and Gloria Zini.The remarkable development of organic food production in recent years has included processed tomato products. The data for northern Italy collected by the Pomodoro IO for this part of the country clearly demonstrates this. Until 2015, surface areas planted with organic tomatoes in northern Italy varied between 1,000 and 1,300 ha, with a share of total areas dedicated to processing tomatoes of about 3% to 4%. These crops really took off after 2016: from 1,309 hectares cultivated organically in 2015, the trend continued to increase to 4,077 hectares in 2022. The same has been true for the share of organic in the total cultivated surface areas in northern Italy, which rose from 3-4% in 2015 to 11% in 2022. |
Italia | Producción | Mercados | Conservas Vegetales | Lunes, 13 Marzo 2023 | |
Tastewise launches consumer insights chatbot | TEL AVIV, ISRAEL — Tastewise, a data-driven platform that uses artificial intelligence (AI) to help food and beverage brands develop and market new products, is launching its newest AI-based service, a conversational chatbot dubbed TasteGPT. The chatbot is designed to reduce research and development times while increasing productivity for the company’s clientele, including brands like Nestle SA, PepsiCo, Inc., Campbell Soup Co. and Kraft Heinz Co. TasteGPT can answer companies’ insight and innovation questions in a matter of seconds, drawing on Tastewise’s dataset of best-selling restaurant items, social media interactions and home recipes. The AI also provides real-time product, menu and marketing recommendations. It can give feedback on what products are best fit for a company’s Gen Z consumers, where initial product launches should take place or what R&D concepts a brand should invest in, for example. Customers also can use the TasteGPT to generate reports and decks on trends, ingredient pairings and more. The launch comes just over a year after Tastewise raised $17 million in a Series A funding round. |
Mundial | Proveedores | Intersectorial | Lunes, 13 Marzo 2023 | |
Chile: Wine Production and Trade | The wine production area in Chile spans from the Atacama to Araucania region, with vineyards scattered up and down the regions’ valleys. Chilean area planted for wine totaled 130,086 hectares in 2021. Area planted for wine is trending downward, primarily due to a reduction in area planted from the O’Higgins region. Land in the O’Higgins region has been shifting toward more profitable crops such as cherries and citrus. In 2022, Chilean wine production totaled 1.244 billion liters, a 7.39 percent decrease from 2021. Likewise, in 2022, Chilean wine export volume totaled 833.5 million liters, a 4.0 percent decrease from 2021. Domestic consumption reached 292 million liters and stocks increased 1.413 billion liters in 2022. |
Mundial | Mercados | Competidores | Producción | Vitivinícola | Domingo, 12 Marzo 2023 |
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